Storm Tight Windows
CASE STUDY
MONTH GROUTH IMAGE
The Brand & The Challenge
Extract Craft designs kitchen appliances for extracting essential oils for concentrates, gummies, bath bombs, and other creations.
When they came to us, their primary advertising challenge lay in scaling sales and ROAS despite product price increases.
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ROAS INCREASE
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REVENUE INCREASE
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SALES
The Strategy
When Extract Craft raised their product pricing, the account saw about a 50% decrease in sales. To counteract this, we focused on ways to show increased value for the products as a way to justify the price increase to customers. This included more thorough product descriptions, videos, social proof, and testimonials.
We also adjusted our bidding strategy to obtain as much value possible per conversion, and developed targeted email marketing systems to generate more sales from returning customers.
The Results
In a month, we were able to grow ROAS 52%, sales by 22%, and revenue by 74%, despite the price increases.
WHAT OTHERS SAY ABOUT AMZING PPC
"I used AMZing PPC for my lighting business to increase sales on amazon. They are truly the best. My sales have been growing with great profit margins. Looking forward to the future together. Thanks guys."
"After a few years using different PPC agencies I have a last shot with AMZing PPC and they made me lose my fear of having other people working on my business. After them Amazon has been my main source of income"
"I struggled with high ad ACoS for a while and managed to have a successful launch and increased sales, but the profit wasn't there. I reached out to AMZing PPC to help me decrease the ad costs but without losing sales, and that's what they did!"
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